When you are negotiating with your clients, vendors, or even your employees, it is important to always keep in mind the idea that both parties are seeking a Win/Win situation. No one wants to feel like they are giving away something for nothing. In fact, most conflicts arise because one party feels like the other party is taking advantage of them. In order to avoid these types of situations, there are certain principles you can apply to increase your chances of a successful negotiation.
Avoid defend-attack interaction
Seek more information by asking questions
Check your understanding and summarize what you have agreed upon
Try to understand the other person's perspective
